business owner

Why Your Business Need You to Have Your Personal Life in Order

Most of the time, we prioritize our work and business over our personal life. The family — partners, kids, parents, and even friends — needs to take a backseat while you grow a business. This is the ultimate sacrifice, and some think that this shows how an entrepreneur is committed to success. But once you

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Key Lessons in Marketing to Kids

The greatest challenge that advertisers go through is selling a product that their market may not be interested in. For example, picture this scenario. You want to sell water to children. Among the wide array of beverage choices, water may be the most boring drink you can have, especially so if you compare that to,

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attracting customers

Customer Retention: Why Is It More Important Than Acquiring New Ones

When the coronavirus pandemic was announced in March, shops closed their doors and many other businesses have to permanently stop their operations. It was a huge blow to a retail industry that has been on the continued rise for the past couple of years. Never before has anyone questioned the success of the retail industry.

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zero waste products

8 Consumer Products to Sell During COVID-19

During the onset, at its height, and up until today, it was business as usual for millions of companies, manufacturers, and sellers as they all find ways to continue operations amid the COVID-19 pandemic. These determined entrepreneurs actually thrived amid the ongoing adversity that is COVID-19. Thanks to them, billions of people around the world

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How to Prepare for E-commerce Peak Seasons

E-commerce is expected to grow to $6 trillion by 2022. That’s how robust the industry is. It barely suffered a dent despite the pandemic. The industry has even benefited from the lockdowns when most people had to do their shopping online. Yes, there’s no stopping e-commerce. And if you’re already a stakeholder in the industry, you have

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Simple Ways You Can Cut Overhead Costs During the Pandemic

It’s true that companies did save money when remote work became an inevitability at the beginning of the COVID-19 outbreak. After the initial cost of helping everyone establish work stations at home and equipping them with the proper software, the costs went downhill. While that’s true at the beginning, it certainly isn’t in the new normal.

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Should a Company Provide Corporate-issued Devices to Its Employees?

In a globalized and hyper-connected world, companies need to recognize the importance of remote work. Allowing your employees to work from anywhere in the world makes them more productive. In turn, it also benefits your business. It comes with a price, though. When employees work from their homes, coffee shops, or any other location in

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How Great Employees Can Rescue Your Business

Small business owners often take their employees for granted. Many businesses focus on crafting the best solutions to their customers’ problems. In short, they believe their offers and their clients are on top of their priorities. This usually leads to them investing more in client acquisition and retention while ensuring the quality of their offers.

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